I help UX and CX teams, marketing professionals, product managers, and agile teams build the skills to read customer data and deliver exceptional customer experiences. Through interactive workshops, I guide teams in creating detailed personas, mapping customer journeys, and analyzing customer insights. My approach fosters collaboration, alignment, and a shared commitment to customer-centricity.
Training areas:
✔ Leveraging CX for Higher Conversion Rates : Optimizing user journeys to drive engagement and sales.
✔ Personalization in CX & Marketing : Using customer insights to create tailored experiences.
✔ Reducing Customer Service Load Through CX Optimization : Enhancing self-service, automation, and proactive support.
✔ Designing Effective Loyalty & Referral Programs: Strategies to increase retention and advocacy.
✔ Brand Perception & CX Measurement : Tracking and improving brand health through customer insights.
I help startups uncover actionable customer insights, develop detailed personas, and design seamless customer journeys that drive engagement, loyalty, and sustainable growth. Through lean, hands-on training, I guide startup teams in understanding their audience, identifying key pain points, and optimizing high-impact touchpoints to create meaningful experiences.
Training areas:
✔ Defining Your Ideal Customer Persona – Identifying and segmenting your target audience
✔ Mapping the Customer Journey – Understanding key touchpoints and pain points
✔ Optimizing Onboarding & First Impressions – Creating a seamless user experience from day one
✔ Lean UX Research for Startups – Collecting and using customer insights efficiently
✔ Using CX to Boost Retention & Loyalty – Strategies to keep customers engaged
✔ Aligning Product, Marketing, and CX – Ensuring a consistent and compelling experience
✔ Rapid Prototyping & Usability Testing – Validating ideas before launch
Shifting from academia to a corporate career in CX allowed me to leverage my research expertise in real-world business environments. Now, I help academic professionals translate their analytical, problem-solving, and data-driven skills into the field of customer and user experience.
My mentoring consists of providing the tools, strategies, and confidence needed to understand the business context, apply transferable academic research skills, and make a successful transition into the corporate world.
In collaboration with User Wizard, a renowned UX career transition mentoring program, you well get all your need for a smooth onboarding into your firt role as a UXler.
During a free 15-minute consultation, I will conduct an initial assessment of your business needs and present possible solutions.
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