Providing teams with the right CX tools

for SMEs: Team Training

I help UX and CX teams, marketing professionals, product managers, and agile teams build the skills to read customer data and deliver exceptional customer experiences. Through interactive workshops, I guide teams in creating detailed personas, mapping customer journeys, and analyzing customer insights. My approach fosters collaboration, alignment, and a shared commitment to customer-centricity. 

Training areas:

✔ Leveraging CX for Higher Conversion Rates : Optimizing user journeys to drive engagement and sales.

✔ Personalization in CX & Marketing : Using customer insights to create tailored experiences.

✔ Reducing Customer Service Load Through CX Optimization :  Enhancing self-service, automation, and proactive support.

✔ Designing Effective Loyalty & Referral Programs: Strategies to increase retention and advocacy.

✔ Brand Perception & CX Measurement :  Tracking and improving brand health through customer insights.

Empowering digital product developers

For startups : Founders training

I help startups uncover actionable customer insights, develop detailed personas, and design seamless customer journeys that drive engagement, loyalty, and sustainable growth. Through lean, hands-on training, I guide startup teams in understanding their audience, identifying key pain points, and optimizing high-impact touchpoints to create meaningful experiences.

Training areas:

✔ Defining Your Ideal Customer Persona – Identifying and segmenting your target audience
Mapping the Customer Journey – Understanding key touchpoints and pain points
Optimizing Onboarding & First Impressions – Creating a seamless user experience from day one
Lean UX Research for Startups – Collecting and using customer insights efficiently
Using CX to Boost Retention & Loyalty – Strategies to keep customers engaged
Aligning Product, Marketing, and CX – Ensuring a consistent and compelling experience
Rapid Prototyping & Usability Testing – Validating ideas before launch

Mentoring career transitioners in UX & CX

Transition to a UX career

Shifting from academia to a corporate career in CX allowed me to leverage my research expertise in real-world business environments. Now, I help academic professionals translate their analytical, problem-solving, and data-driven skills into the field of customer and user experience. My coaching provides the tools, strategies, and confidence needed to understand the business context, apply transferable research skills, and make a successful transition into the corporate world.

Join the mentoring program in collaboration with User Wizard!

Supporting cross-functional collaboration from Start-ups, SMEs, to Enterprise-level Programme transformations.

Free consultation

During a free 15-minute consultation, I will conduct an initial assessment of your business needs and present possible solutions.